Ontario Shores Foundation Hosts Inaugural Butterfly Affaire Raising $100,000 for new Family Resource Centre

September 23, 2013

On Saturday, September 21, Ontario Shores Foundation for Mental Health (Ontario Shores Foundation) hosted its inaugural Butterfly Affaire, presented by Bell Let’s Talk, to raise funds for the new community Family Resource Centre at Ontario Shores Centre for Mental Health Sciences (Ontario Shores).

The celebration held at Ontario Shores’ lakefront property featured entertainer Robert Pilon, stage, television and recording artist with roles as the Phantom in The Phantom of the Opera and Jean Valjean in Les Miserables.  Accompanying Robert Pilon were Durham’s own County Town Singers backing him on songs and performing their trademark vocals. Not to be outdone, guests for the evening were treated to an assortment of delicious canapés inspired and created by Chef Brad Long known for hosting the popular Food Network show Restaurant Makeover. 

Both Chef Long, Robert Pilon and the County Town Singers were willing and enthusiastic additions to the celebration to raise funds for such an important venture as the Family Resource Centre explains Neil Hannam, Master of Ceremony and Executive Director of Ontario Shores Foundation.

“Chef Long and Robert Pilon jumped on board to be a part of this event at the outset,” says Hannam.  “They, along with our presenting sponsor Bell Let’s Talk, provided a beautiful night of entertainment and tantalizing appetizers which our guests are still talking about.”

“Bell Let’s Talk is very pleased to support the fundraising efforts of Ontario Shores Foundation for Mental Health, strengthening the hospital’s ability to provide much-needed help for families coping with mental illness,” says Mary Deacon, Chair of the Bell Let’s Talk mental health initiative. “Together we are working to fight the stigma surrounding mental illness and improve access to care in the community.”
Karim Mamdani, President and CEO of Ontario Shores stated he was very impressed with the turnout and commitment of sponsors to be a part of the event. 

“The Butterfly Affaire is our Foundation’s inaugural signature event,” says Mamdani.  “For it to be so successful in inspiring participation and raising funds from within the community speaks volumes to the value of how the community feels about supporting mental health and the new Family Resource Centre,” says Mamdani.

The Family Resource Centre (FRC) is a space where families and friends can access support from a healthcare team and information resources to support family members with mental illness.  The FRC is also a space where families come together to support each other and participate in education to better aid one another in the recovery process of their loved one.

About Ontario Shores Foundation for Mental Health
Ontario Shores Foundation for Mental Health (Ontario Shores Foundation) was created in 2009 to raise funds to support Ontario Shores Centre for Mental Health Sciences and its care, services, programs and support for patients and families.

Ontario Shores Foundation’s fundraising is driven by the belief that Ontario Shores’ mental health care, treatment, programs and services fill a key need in today’s society. Community support is crucial to funding Ontario Shores’ ongoing innovation, research and teaching, mental illness awareness and stigma reduction programs and mental health promotion as well as the renovation and building of recovery-focused spaces. Our donors are helping address mental health issues on local, provincial and national levels.

For more information, or to set up an interview, please contact:
Communications and Public Affairs
Ontario Shores Centre for Mental Health Sciences
905-430-4055 ext. 4001